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thedailywhat:

Inspirational Doll of the Day: The Reddit-led campaign to select Barbie’s 125th career has succeeded!: Say hello to Computer Engineer Barbie.
From Mattel’s press release:

Consumers loudly campaigned for another Barbie® career. The winner of the popular vote is Computer Engineer. Computer Engineer Barbie®, debuting in Winter 2010, inspires a new generation of girls to explore this important high-tech industry, which continues to grow and need future female leaders.
“All the girls who imagine their futures through Barbie will learn that engineers - like girls - are free to explore infinite possibilities, limited only by their imagination,” says Nora Lin, President, Society of Women Engineers. “As a computer engineer, Barbie will show girls that women can turn their ideas into realities that have a direct and positive impact on people’s everyday lives in this exciting and rewarding career.”

See Also: How My Little Pony turned a little girl into a computer scientist.
[gizmodo.]

This is IMPORTANT.

thedailywhat:

Inspirational Doll of the Day: The Reddit-led campaign to select Barbie’s 125th career has succeeded!: Say hello to Computer Engineer Barbie.

From Mattel’s press release:

Consumers loudly campaigned for another Barbie® career. The winner of the popular vote is Computer Engineer. Computer Engineer Barbie®, debuting in Winter 2010, inspires a new generation of girls to explore this important high-tech industry, which continues to grow and need future female leaders.

“All the girls who imagine their futures through Barbie will learn that engineers - like girls - are free to explore infinite possibilities, limited only by their imagination,” says Nora Lin, President, Society of Women Engineers. “As a computer engineer, Barbie will show girls that women can turn their ideas into realities that have a direct and positive impact on people’s everyday lives in this exciting and rewarding career.”

See Also: How My Little Pony turned a little girl into a computer scientist.

[gizmodo.]

This is IMPORTANT.

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